Soar to Success November 2021

The Art of the Discount: How to Never Lower Your Rates Again I t’s happened to every coach and service provider at one time or another—probably more than once. You offer a proposal or contract, only to have your potential client respond with, “That sounds great, but I can’t afford it.” By Holly Kile What do you do? For a lot of coaches, their first response is to lower their rate. After all, they reason, she really does need my help. Plus, it’s good karma, and she’ll talk about me with her friends, and refer business to me later.